The first experiment Essay Example for Free

The first experiment Essay In the three experiments, we see how different objects fall. We should take note that the experiments are employed with the presence of air (and thus, air friction). In the first case, the quarter dollar coin is bigger and heavier than the penny; therefore, it will drop faster because its gravitational force is greater than that of the penny. Even if there is an air friction which is opposite the direction of gravity, it only has a minimal effect on the coins. In the second case, the crumpled paper falls faster than the uncrumpled one. This is because the presence of air friction acts greater with the uncrumpled paper as its surface is greater, hence creating a bigger space for air friction to occur. The crumpled paper, on the other hand, falls faster because of its compacted state. Its gravitational pull acts greater than the opposing air friction. Thirdly, the case of the coin dropped from the index card accounts for the coin to fall faster. This is because it has greater mass (and therefoe, greater gravitational force) tan the index card. Generally, the mass and weight of an object are major characteristics to consider in predicting its rate of fall. The greater the mass or weight, the faster will it fall. This is primarily due to the fact that gravitational force is mass (m) times acceleration die to gravity (g = constant at 9. 8 m/s2). In the same way, the shape and surface of an object also contribute to its rate of fall. The more compact or solid the object, the faster it will fall; the bigger the surface area, the more slowly it will fall. The frictional force is responsible for this slow down. 2. Describe the difference (in both what happens and why) between a person who jumps from an airplane with a parachute and one who jumps without a parachute. If a parachute is used, what would be the difference when the same size parachute is used on a person and then used on an elephant? In the first instance where a person jumps from an airplane with a parachute (say, person A), as compared to the person without a parachute (person B), person A will be able to land in a safer manner since the chute provides for a decrease in the person’s acceleration towards the ground. As person A drops down, the chute slows down his velocity by adding the oppositely directed air friction; meaning, as the downward velocity increases (or as person A accelerates downward), an upward force (which is the air friction sifted by the parachute) reduces the acceleration, thus creating less impact on person A’s landing. Contrastingly, person B will drop downwards in an accelerating manner, where the increased velocity will account for a less safe landing. In the second instance, the size is given focus with regard to the velocity and acceleration of the falling person/animal. Given the same sizes of parachutes used, a person (say, person C) and an elephant (say, Dumbo) are dropped down from an altitude. The effect would be that Dumbo will fall faster than person C despite the same sizes of chutes. Dumbo’s size accounts for the increase in velocity, as it has been established that mass is a factor for acceleration according to Newton’s First Law of Motion (F = ma or a = F / m). Person C will then fall more slowly as compared to Dumbo’s acceleration. The parachute may provide a decrease in acceleration, but this is more observable in person C’s experience.

Imperfect Society Depicted in Arthur Millers Death of a Salesman :: Death of a Salesman

Imperfect Society Depicted in Arthur Miller's Death of a Salesman   Advancements in science throughout this century have led to tremendous advancements in industry.   Advancements in industry, however, have not always led to advancements in living.   For some, society has created mass wealth and enabled a standard of living unparalleled throughout history.   For Willy Loman, society has created only tremendous grief and hardship, aggravated by the endless promise of the good times to come.   For these reasons, Willy’s tragedy is due more to societies flaws than to the numerous flaws in his own character.   Ã‚  Ã‚  Ã‚   Willy Loman was host to many flaws and deficiencies ranging form suicidal tendencies to psychotic disorders.   However, these shortcomings did not account for his tragic end, not by themselves anyway.   Society is to blame.   It was society who stripped him of his dignity, piece by piece. It was society who stripped him of his lifestyle, and his own sons who stripped him of hope.   Ã‚  Ã‚  Ã‚   The most obvious flaw in society is greed, the desire to get ahead of the next guy.   This malady is present on a national level.   It is the philosophy of business and comprises the dreams of man.   Sometimes, this can drive man to great things, sometimes it can drive a man to ruin.   Willy was driven to the latter.   (Not his own greed for he was a simple man with simple dreams, but by the greed of others.)   The developers who took away the sun and gave birth to shadows, his boss who reduced him to commission and his sons which reduced him to a failure.   Ã‚  Ã‚  Ã‚   The next largest flaw in society is a lack of compassion.   This could be as a result of almost overwhelming greed, the main culprit being big business. I'm always in a race with the junkyard!   I just finished paying for the car and it's on it last legs.   The refrigerator consumes belts like a goddam maniac.   They time those things.(Act 2, page 73, lines 16-19)   Ã‚  Ã‚  Ã‚   Willy's belief in this statement drew him to believe that big business lacked compassion.   It is because of this that he is abandoned by Biff and disowned by Happy, left babbling in a toilet.   It is this flaw that allowed him to die a slow death and played the greatest role in his eventual downfall.      Ã‚  Ã‚  The third largest flaw in society (particularly American society) is the lack of a social safety net.

Energy Drink and Alternative Beverages Essay

1. What are the strategically relevant components of the global and U. S. beverage industry macro-environment? How do the economic characteristics of the alternative beverage segment of the industry differ from that of other beverage categories? Explain. SEGMENTATION: The global market for alternative beverages was divided by product type (sports drinks, energy drinks, and vitamin-enhanced beverages) with different demands for each group. Sports drinks accounted for nearly 60% of alternative beverage sales in 2009, while vitamin-enhanced drinks and energy drinks got about 23% and 18% of 2009 alternative beverage sales, respectively, in the US. RIVALRY: The worldwide competition between three major producers (PepsiCo, Coca-Cola and Red Bull) made the industry rivalry become global. In U. S. , Pepsico has engulfed almost half or 47. 8% of the market shares last 2009. The only region where Coca-Cola beats Pepsico is in Asia-Pacific. Coca-cola has 13. 7% of the market shares while Pepsico has 12. 4%. Worldwide, Pepsico is still leading among the three with 26. 5% of market shares while Coca-Cola and Red Bull had 11. 5% and 7%, respectively. MARKET SIZE: The global beverage industry’s dollar value for beverages in 2009 was $1,581. 7 billion (458. 4 billion liters); with 48. 2% of industry sales was from carbonated soft drinks, 29. 2% from bottle water, 4. 0% from sports drinks, 1. 6% flavored or enhanced water, and 1. 2% from energy drinks. The dollar value of global market for alternative beverages in the same year was $40. 2 billion (12. 7 billion liters), while the dollar value of the U. S. market for alternative beverages stood at $17 billion (4. 2 billion liters). Meanwhile, in Asia-Pacific region, the dollar value for alternative beverages in 2009 was $12. 7 billion (6. 2 billion liters) and it was $9. 1 billion (1. 6 billion liters) in the European market. MARKET GROWTH: The dollar value of the global beverage industry had grown approximately 2. 6% annually from 2005 to 2009 and was forecasted to grow approximately 2. 3% annually from 2010 to 2014. However, this indicator for the alternative beverage industry was much higher. For example, the dollar value of the global market for alternative beverages grew at a 9. 8% annually from 2005 to 2009, but was expected to slow down to 5. 7% annually from 2010 to 2014. Based on the geographic share of the alternative beverages market, U. S. largely covers 42. 3% of it; while Asia-Pacific, Europe and Americas (excluding U. S. ) only cover 31. 5%, 22. 2% and 4% respectively. US is the country that has strongest growth internationally in terms of alternative beverage sales with a 84. 78% growth between 2005 and 2009; while Europe and Asia-Pacific are 22. 97% and 24. 51%, respectively. However, poor economic conditions in the US in 2008 and 2009 led to a 12. 3% decline in sports drink sales and a 12. 5% decline in flavored and vitamin-enhanced waters sales. It was also the reason why energy drinks sales increased just a little of 0. 2% between those years. 2. What is competition like in the alternative beverage industry? Which of the five competitive forces is strongest? Which is weakest? What competitive forces seem to have the greatest effect on industry attractiveness and the potential profitability of new entrants? In the beverage industry, competition can be extensive (large scale). There are many substitute beverages from tea,soft drinks,fruit juices, and bottled water. Provided that there is a wide range of substitute beverages, this weakens the competitive power of substitute beverages when there comes a change to consumer preference. Because there is a large purchase for wholesale clubs, grocery stores, and convenience stores ; consumers have significant influence in negotiations for pricing and slotting fees with the producers. Wholesale clubs and the likes find it difficult to represent new brands due to limited shelf space. When products become a household name such as coca cola, red bull, etc already offer the demands of consumers. Coca Cola and PepsiCo are the least vulnerable when it comes to substitute products since they offer a wide range of variety beverages. The strongest competitive force is competitive rivalry within the industry, competition grows stronger by the year. The primary focus on brand image is key to becoming a household name in the industry, Attractive packaging should be developed, New research and product development, Increase of distribution capabilities, Better taste and more variety. The Bargaining power and leverage of suppliers is the weakest competitive force, Consumers tend to buy more alternative products. The threat of new brands varies by market maturity of each alternative beverage category. Competition is strong and will continue on growing every year in the product line. Competition among all brands center mostly on brand image, attractive packaging, new product and research development, sales promotion, better access to shelf space, and strengthening distribution capabilities. Rivals expands their numbers and types of alternative beverages in their product line, the opportunity for low switch cost for consumers gets introduced and sales efforts to establish consumers brand loyalty. 3. How is the market for energy drinks, sports drinks and vitamin-enhanced beverages changing? What are the underlying drivers of change and how might those forces individually or collectively make the industry more or less attractive? The market for energy drinks, sports drinks and vitamin-enhanced beverages is now changing due to the change in the long-term industry growth rate. Because of the US recession on the entire beverage industry the demand for the alternative beverages was expected to grow worldwide as the purchasing power of the consumers increased. The volume of the alternative beverages offered higher profit margin than those of other beverages. Product innovation, in terms of flavors and formulation, was the most important competitive feature of the alternative beverages. They competed on the basis of differentiation from traditional drinks. This made the industry attractive because of the enhanced look and flavors that the company made. The modernization in marketing and distribution system changed the industry in the way that the beverages may be bought from convenience stores, restaurants, sporting events, delis, concerts, festivals, carnivals and vending machines. The industry was made more attractive because of the famous artists that the companies hire for advertisements. There was also an expansion of target markets, and an increase in new entrants, which made the industry seem appealing to others. The regulations and policies that the government implemented made the industry less attractive due to the products’ faults being exposed to the public. The growing concern of people about health associated with their consumption also made the industry less attractive. For example, caffeine in energy drinks, mixture of alcohol and energy drinks, melatonine hormone in relaxation drinks, and use of Kava and unapproved valerian roots as food additives. The drivers of change, however, will unlikely alter the attractiveness of the alternative beverages for the next years because large producers of this industry would rely on product innovations and acquisitions to increase sales and market shares. But individual and collective effect of industry drivers of change will likely affect the attractiveness of the industry. 4. What does your strategic group map of the energy drinks, sports drink, and vitamin-enhanced beverage industry look like? Which strategic groups do you think are in the best positions? The worst positions? PepsiCo, Coca-Cola, Red Bull GmbH, and Hansen Natural Corporation are strategic groups that are in the best positions because they have already established a market position and they hold most of the market share in the alternative beverage industry. They also account for most of the sales in the industry and they have conquered not just US but also Europe and some parts of Asia and America. Living Essentials, Vacation in a Bottle, Dream Water or Drank are strategic groups that are in the worst positions. This is due to the small number of consumers that they have and policies implemented by the government hinder their expansion. Though Living Essentials lead the development of energy drinks, they did not expanded their market thus other companies took advantage of the opportunity. 5. What key factors determine the success of alternative beverage producers? The four key factors that determine the success of alternative beverage producers: (1) access to distribution, (2) innovating product skills, (3) image, and (4) sufficient sales volume. The first one is access to distribution, which is regarded as the most important industry success factor due to the fact that most brands of energy drinks/alternative beverages cannot achieve good sales volumes and market shares unless they are widely available in stores, and there are also far too many brands for all to be included on store shelves. Popular brands that enjoyed first mover advantages such as Red Bull and 5-Hour Energy and brands offered by Coca-Cola and PepsiCo were assured of consistent access to distribution. The second factor is innovating product skills. By definition, alternative beverages were different from traditional beverages based upon product innovation. Moreover, continuing product innovations were essential to developing additional volume gains from line extensions and the entry into new categories like energy shots. The third one is image, which was also a critical factor in choosing a brand of customers. The image presented by the product’s name and emphasized in advertisements, endorsements, and promotions created demand for one brand over another. Brand image was also a result of labels and packaging that alternative beverage consumer found appealing. Small producers with poor image building capabilities found it difficult to compete in the industry unless the product enjoyed a first-mover advantage similar to that achieved by 5-Hour Energy. Finally, sufficient sales volume to achieve scale economies in marketing expenditures is also an important driver. Successful alternative beverage producers were required to have sufficient sales volumes to keep marketing expenses at an acceptable cost per unit basis. 6. What recommendations would you make to Coca-Cola to improve its competitiveness in the global alternative beverage industry? to PepsiCo? to Red Bull GmbH? Coca Cola * Increase alternative beverage drink brand awareness in Europe and capture its market * Grow infrastructure in Africa * Continue to budget and implement their â€Å"2020 vision† corporate strategy * Enhance product line and innovation PepsiCo * Focus on current energy drink line * Continue to promote their tea and juice-energy lines * Offer different sized cans for current energy drink lines of No fear and Amp * Proceed to distribute Rockstar energy drinks and strengthen their alliance with them RedBull * Expand product line while focusing on market penetration in South America * Branch out with additional lines of alternative beverages * Continue to promote brand

The On The Natures And The Properties Of Royal Authority

In times of uncertainty, Jaques Bossuet and Thomas Hobbes were able to contribute their ideologies and beliefs surrounding legitimate political rules as well as the responsibilities of the sovereign and its citizens to shine a light on a time that we would otherwise have very little knowledge on today. In Jaques Bossuet s written work titled, On the Natures and the Properties of Royal Authority, he shares his experiences and personal views regarding the correlation between the higher power of God and the rulers of the sovereign. Thomas Hobbes in his famed written work, Leviathan, on the other hand, shares his own unique doctrine which allows us to see the important relationship between the rationale of man and the sovereign. While Bossuet was a Bishop and Hobbes was a philosopher, their independent and credible experiences were able to develop fascinating points and ideas that allow us to look back and learn about the times at hand. Their respective works are still widely spread and circulated across the globe which allows for a deeper and more critical understanding of their work. Jaques Bossuet and Thomas Hobbes share their respective philosophies that at first glance are quite different, with no apparent similarities coming to light. However after deep analysis of both texts, the connection of their empirical knowledge becomes more and more evident and is able to be more critically evaluated. While neither Bossuet or Hobbes provides an ideal form of rule, one can’t helpShow MoreRelatedCadia Case Analysis Essay1726 Words   |  7 Pagesincluding copper and gold, and paid royalties to the Minister pursuant to the Mining Act 1992 (NSW). The Minister referred to the Case of Mines[1], claiming that the mine owned by Cadia was a â€Å"royal mine† containing gold that belonged to the Crown prerogative, and as a consequence the copper was also the property of the Crown. Cadia commenced proceedings against the State of New South Wales and the Minister claiming unjust enrichment and failure to comply with the statutory duty in s 284(2)(a) of theRead MorePower In Stephen Frears Film, The Queen And Shakespeares King Lear1316 Words   |  6 Pagesâ€Å"Power is the ability to manipulate and control whatever one desires, to do what one pleases to do, without answering to authority.† Political authority and power play an extensive role in both Stephen Frears Film, The Queen and Shakespeare’s play, King Lear. Frears explores the theme of power through, Queen Elizabeth II, a hardline traditionalist who is blinded by old world protocols and traditions all but failing to see the transfer in balance of power. Similarly, Shakespeare explores the themeRead More absolutism Essay823 Words   |  4 Pagesfour characteristics to royal authority. The first of being, royal authority is sacred. Second, royal authority is paternal. Third, it is absolute. Fourth, All power comes from God. (Text 596) To summarize Bousset he believes tha t, like God, a king is a father figure. To be idolized, respected and loved. So if God is the father of earth then his sons are the fathers of people, or kings. This makes a king both divine and undisputable, as a descendant of God. â€Å"Royal authority is absolute†¦The princeRead MoreThe Rise of the Sovereignty of the People Essay1743 Words   |  7 Pagesthe Treaty of Westphalia, Religion was not the only matter that generated conflict among Europeans. The intellectual atmosphere generated by the Age of Enlightenment generated conflict with the Roman Catholic Church as well as with the Monarchial authorities because many European and Euro-American thinkers made use of reason to study the natural world as well as human behavior, doubting the fairness of their religious, economic, social, and political systems. As a result, many enlighten thinkers, commonlyRead MoreEssay on The Development of the Character of King Lear1132 Words   |  5 PagesIt is about political authorit y as much as it is about family dynamics. It is a ruthless play, filled with human cruelty and awful, nonsensical disasters. Lear, an autocratic leader, is the king of Britain and has three daughters, Regan, Cordelia and Goneril. Regan and Goneril are cold, heartless and selfish, whereas Cordelia, the youngest is quite the contrary, honest, realistic and straightforward. P Lear is introduced with trumpets and crown. The symbol of his authority is carried before himRead MoreThe Rise of the Sovereignty of the Peoples of Europe and the Americas1758 Words   |  7 Pagesthe Treaty of Westphalia, Religion was not the only matter that generated conflict among Europeans. The intellectual atmosphere generated by the age of Enlightenment generated conflict with the Roman Catholic Church as well as with the Monarchial authorities because many European and Euro-American thinkers made use of reason to study the natural world as well as human behavior, doubting the fairness of their religious, economic, social, and political systems. As a result, many enlighten thinkers, commonlyRead MoreWomen s Rights During The French Revolution1041 Words   |  5 PagesDeclaration makes little progress in gender equality. Men were given the ‘sacred and inviolable right’ of property, men had the ‘natural and inalienable rights of†¦ liberty†¦ securit y, and resistance to oppression.’ Women, on the other hand, were forced to endure their oppression. They were still subjected to the will of men- her father until she married and her husband thereafter. Women could own property, but they had ‘no control’ over it. Men were allowed to resist their oppressors, according to the DeclarationRead MoreAristotles Views on Citizenship Essay1207 Words   |  5 PagesAristotles Views on Citizenship For Aristotle the human is by nature destined to live in a political association. Yet not all who live in the political association are citizens, and not all citizens are given equal share in the power of association. The idea of Polity is that all citizens should take short turns at ruling (VII, 1332 b17-27). It is an inclusive form of government: everyone has a share of political power. Aristotle argues that citizen are those who are able to participateRead MoreAp History Compare and Contrast Essay: Egypt and Mesopotamia1296 Words   |  6 Pagesmilitary forces, laws, and taxations. Similarly, in Egypt, the control of wring mean control of knowledge and thus power. It is easy to see where they come to these conclusions. The Pharaoh controlled all political instruments of power and is also the authority in terms of religious beliefs. By the third millennium B.C.E. the concept of king (lugal) developed, quite possibly because of arguments about natural resources. Religious leaders decreased in power, as the power of kings increased. Although theRead MoreJohn Locke: Property Rights2067 Words   |  9 PagesJohn Locke: Property Rights Perhaps one of, if not the, most historically influential political thinkers of the western world was John Locke. John Locke, the man who initiated what is now known as British Empiricism, is also considered highly influential in establishing grounds, theoretically at least, for the constitution of the United States of America. The basis for understanding Locke is that he sees all people as having natural God given rights. As Gods creations, this denotes